It’s not just about the logo or the color scheme.

It’s about creating a knock-out brand that you’re excited and delighted to step into, every single day…

… so you can get out there and do your life’s work (with unstoppable confidence and a website that finally feels like home).

I’m Chassie Bell, and if we were on a speed date (which we kind of are…) here’s what I’d want you to know:


I honed my craft as a designer in Vegas, working on campaigns for multi-million dollar brands and high-end clients. With 10 years of experience as a lead designer tucked under my belt, I traded the bright city lights and blackjack tables for sun-drenched San Diego. To say I haven’t looked back would the be the understatement of the millenium.


Today, I live and work in Encinitas, California. Being part of the tight-knit, socially conscious community in our little surf town is like food for my soul. But my favorite way to recharge? Is to whip out my 8-inch heels and teach a class at my local pole dancing studio every week. (Bet you didn’t see that one coming.)


Call me “woo” (I won’t be offended) but I’m certain that the universe conspires to help us get where we need to go. It’s no surprise that after a serious case of burnout in Vegas, working for causes I didn’t believe in, that I eventually found myself in California, helping socially conscious and holistic entrepreneurs create beautiful brands and websites. I know that I’m right where I’m supposed to be — and I think it’s no accident that you’ve found yourself here today, too.
I guess you could say I’m a world of contradictions: A pole-dancing book nerd, a die-hard extrovert who recharges her batteries at home with her hubby, pups and chickens, a branding + design maven who is equal parts serious and seriously silly…

And behind all the fun facts, here’s what really brings me here today:

I believe in power of the ripple effect. When I’m able to help just one entrepreneur step out into the world and do her work with confidence, I know that she goes on to impact her entire community. I build brands and websites that empower women to grow their business, change the lives of their clients, and raise up the people around them who are touched by their work.

I believe in feeling the fear and doing it anyway. I felt the fear when I quit my high-paying, high-profile job and swapped burnout in Vegas for a job at Whole Foods as a Graphic Artist. I felt it again when we moved to San Diego with just 3 weeks notice, and again when I found myself pulled back to design after 2 years in holistic health coaching. (And you better believe I felt the fear before my first pole dance show, too.)

I believe that great business is every bit as much about the strategy as it is about fun, freedom, and writing your own permission slip to do it your way. The world of entrepreneurship is stuffed full of formulas, tactics and prescriptions for following someone else’s rules. The key to a powerful online presence is to build one that feels like you and the way you want to do business… instead of a hollow “six-figure formula” that was never going to work for your business anyway.

And what brings you here today? I have some ideas…

You’ve worked double-time to build your business and serve your clients like crazy.

Hard work got you this far, and now, you’re ready for the next stage in your evolution as a practitioner and entrepreneur.

You’ve outgrown your current website and feel stifled by your brand.

The work you do is big — it has gravity. You need an online presence that can step up and shine a light on your personality and hard-earned skills.

You get headaches just thinking about your website.

You won’t find your bliss behind a laptop late at night, trying to bend your website to your will. It’s time to bring in a pro, so you can get back to doing the work that truly lights you up.

And now, you’re ready as hell to make the transition from feeling frustrated, stuck and restricted by your brand… to feeling confident, empowered and proud of your online home.

Because there’s something undeniably magnetic about stepping into the world with a website that reflects the heart, intention and values behind your business.

And I’m here to help you make it happen.

And my favorite superpower of all…?

Taking all the big ideas inside your head and turning them into a cohesive, compelling and one-of-a kind brand that feels like you and something you can’t wait to grow into.

We’ll mix together your vision, a good dose of inspiration and a heaping of my design savvy to create something truly special… like a custom-made suit for your brand + business (with just the right amount of sparkle).

Learn how we can work together:

Chassie is a magical branding goddess sent from above!

When I came to her my branding was not an authentic reflection of my company and in need of a major makeover. I had a clear idea of what I wanted to achieve with no clue how to get there.

Chassie was patient, prompt, professional, and put up with my crazy brain throughout the entire process, delivering a site more stunning than I could’ve even imagined!

It’s not only full of juicy content and extremely user friendly, it’s so gorgeous that I’ve even had a potential client call in and gush about it (almost immediately after launch).

The amount of love and passion she has poured into the project is exceptional, constantly going above and beyond what was expected. Chassie has helped offer clarity with her creative talents, saving me time, money, and headaches. She has turned into my marketing guru and I’ve already asked her to take on more of my projects and recommended her to loved ones. I’m looking forward to seeing what other magic she creates with me and my team!

Traci Hauptman

Owner, The Dollhouse Fitness

Reasons why we’re a match made in heaven:


With over 18 years of experience as a professional designer, I know exactly how to elevate your brand from “meh” to “I need to work with her”. I’m a natural-born leader (although my younger sisters might just call me bossy) and I’ve got a proven process that will get us exactly where we need to go.


I’m bringing a whole lot of intuition this party. I have an uncanny ability to get on your map and make sense of your vision (even if it feels a little hard to express at times). With a background in transformative coaching and holistic health, I know how to ask questions that uncover the essence of your brand and mission, with a level of insight that will almost certainly feel like I’m reading your mind.


I’m steady as a rock and my clients adore me for it. It saddens me that too many of my clients have been burned by unreliable contractors and designers in the past — and even left in the lurch by people who disappeared and didn’t finish the job they were tasked with. So it bears repeating: when we work together, I’ve got your back. I might be a wannabe backup dancer, but my sweet moves don’t include a disappearing act.

From our very first call, I knew that Chassie was excited about the work that I was sharing with the world and was confident that she was the perfect designer to help bring my business to life.

My gut feeling was right, and I could not be happier with the final outcome for my logo and my website. Not only was the final product even more beautiful than I could imagine, the process of working with Chassie was seamless and fun! She walked me through a very organized process that helped me to get really clear on what I wanted my dream business to look and feel like.

Chassie is talented, fun, and professional. I would hire her again in a heartbeat!

Amy Krasner

Mind, Body and Spirit Coach, Spiritual Nutritionist